Whilst we are innovators and creators for the retail industry, we are also fuelling our own fire, literally! We don’t accept the status quo of marketing, perception and stereotypes that seem to be so engrained in current retail and in particular, food culture.

Who is fuelling the fire?

Put simply, we are. 

We are innovators and creators. We don’t accept the status quo of marketing, perception and stereotypes that seem to be so ingrained in current retail and in particular, food culture.

If you’re reading this then you will have pondered this question: How do I engage with my audience?

This is where we come in!

Teamwork

The team at the cutting edge of retail content, thinking and marketing.

ANDY UPTON BEEKEEPER
ANDY UPTON

Award winning producer and director. Trusted strategist, content maker and creative.

WILL NICHOLLS THE FOOD GUY
WILL NICHOLLS

Self confessed food lover (and Italian wine), trusted leader and strategist, experienced food retailer. 

RICHARD DEMPSTER THE CREATOR
RICHARD DEMPSTER

Marketing, design and content bloke producing solutions that don’t always fit conventional methods.